The store, Bottega Veneta‘s second in New York City, represents the next step in the brand’s retail growth and features an entirely new approach to the shopping experience. This new concept, developed for cities in which Bottega Veneta has an established presence, consists of specialized stores tailored to specific customers and particular neighborhoods. On Madison Avenue, that means an elegant boutique offering a precisely edited selection of only women’s products, including handbags, small leather goods, ready-to-wear, shoes, jewelry, accessories, sunglasses, and fragrance. American oak, dark ivory Dolomite marble, and bronze-tinted glass illuminate the space, adding brightness, clarity, and texture. Matte black and warm gray metal lend a muted glow to fixtures.
 Italy-based Studio 63 Architecture + Design recently has completed Nomination Venice interior project in Venice Italy. Nomination stores have been opened in Vienna, Shanghai, Beijing Hanover and next opening in Milan. The concept for the store derives from the necessity to put together the essential, rigorous lines with elegant and precious materials. The counter becomes a reflecting panel in dark glass, that reveals a warm yellow stripe, the color that represents the brand. The yellow stripe repeats itself in the Miyako lamp designed by Studio 63 for Danese.
 Octium, a jewelry shop, opened its doors in October 2009. Located in 360º mall in Kuwait, Octium presents the work of various exclusive jewelry designers from around the globe. Hayon’s design offers an innovative approach to the interior. Most elements where custom designed for the project using contrasting finishes like glossy lacquered woods, natural oak, ceramic and luxurious fabrics.
 The concept behind the new Faraone jewellery shop in Milan, Via Montenapoleone was carried out by architect Massimo Iosa Ghini. It was inspired by an idea of preciousness characterized by symbolic pieces that envelope and outline the space in order to provide refined and elegant display opportunities. The boutique is laid out over two levels with a connecting staircase and a large wall that serves as a backdrop and features multiple coloured glass plates in amber, yellow and bronze shade. The small “privées” on the first floor are dedicated to customers who prefer a quieter space just for them.
 Swarovski Ginza by Lighting Planners Associates. Swarovski shop with crystals in Ginza district in Tokyo(JP) was opened in 2008. A designer who works across product, interior and exhibition design, Yoshioka’s recent shop fitout for Swarovski’s flagship boutique in Ginza, Japan, carves crystal into a spatial envelope that reflects back aspirations of lavish consumer culture. By contrast, the interior is pure white and we used a variety of methods to make it sparkle. Crystals were also incorporated into the staircase for another special lighting effect. Each step is covered with crystal beads.